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Portfolio of work

Current and former clients include: Aura, Exploding Topics, Figma, Flux Academy, Memberspace, Nest x Madewell Makers, Semrush, Scoop Studios, Upwork, and WomensNet
9 Experts Explain How Digital PR Can Improve Your SEO and GEO in 2026
We talked to nine experts about what you need to do for digital PR success in 2026 — use their tips to improve your reach, search ranking, and GEO results this year.
A Beginner’s Guide to Programmatic SEO (2025)
Programmatic SEO is a useful way to create high-converting pages at scale—but it only works for certain industries and search terms. Five industry experts explain why.
Creating, Optimizing and Tracking Content Without Google Analytics | Women in Tech SEO
This article covers the process of creating optimized content without having access to analytics data.
How Trend Spotting Helped One Supplement Company Stay Afloat after COVID-19
Naturecan, a supplier of high-quality CBD products, found that their organic traffic began to fall in 2020 — see how they used Exploding Topics to make a profitable, longlasting pivot.
How to Choose the Best Keywords for SEO (2025)
Knowing how to choose the right keywords for SEO is essential if you want to rank well in Google search. It’s easy to do—just follow this guide!
Content Optimization For SGE: Ranking Factors And More | Digital E-A-T’s
In some ways, SGE is a bit like the featured snippet on steroids. Let’s walk through how it works—and what you need to know about SGE content optimization.
How to Optimize For Different Types of Featured Snippets | Sitebulb
Emily Gertenbach runs through the basics of featured snippets, including what they are, the different types, and how to optimize for position 0.

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