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SEO for Humans

Stress-free SEO content and strategy to keep you at the top of traditional and AI search results.
Even after algorithm updates.

(e.g.) creative content

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The Stress-Free SEO Strategy

The Stress-Free SEO Strategy is my signature roadmap service that figures out where you stand amid competitors online right now and breaks down exactly what you need to do for improvement. These reports and strategy action plans are always written in plain English and easy to understand—you don’t need to be an SEO whiz to figure it out.

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Done-For-You SEO Content

The advent of AI search doesn't mean that the need for human content is gone. A study by Hookline& found that over 82% of consumers can tell when text is AI-generated—and 40% report feeling more negative about brands using AI content. My natural approach to SEO content turns truly valuable guides, thought leadership, case studies, and more into traffic-driving webpages that persist at the top of search results (and in AI Overviews) for years, not days.

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Content Templates

Prefer to write your own content but are struggling to get something usable out of AI or feel like you’re wasting time when trying to do your own SEO blogs from scratch? My Simple Blogging System is the answer—users report creating fully optimized blogs in as little as an hour. There’s a template for every need, all endlessly reusable and crafted using the same formats and strategies I rely on to create content that reliably ranks in search results.

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(P.S. This site is made entirely by a human, for humans. Read my generative AI policy for more.)

Client Testimonials

Robert M., Senior Director of Content Marketing at Upwork

Emily is, quite simply, one of my favorite people I've ever had the pleasure of working with. As a writer, Emily is as versatile as they come. She moves effortlessly across formats – long-form SEO articles, thought leadership pieces, customer case studies, video scripts, and everything in between – and brings the same level of craft and intentionality to every single one.

Brian D., Co-Founder at Exploding Topics

Emily was an absolute pleasure to work with. She consistently delivered high-quality writing that performed well for us both in terms of traffic and conversions.

Jodi N., Marketing Manager at FINITE

I've worked closely with Emily to facilitate a strategic content strategy for my agency's website. Not only have we met our SEO objectives with keyword-driven, optimised content, Emily's articles are fun to read and easy to understand despite technical jargon and complex concepts.

Jenn E., Senior Content Marketing Manager at Upwork

When Emily came on board, we were struggling to find solid SEO content support that paired good, unique writing with SEO expertise. Emily does both brilliantly, and her work noticeably improved our SEO content program…her versatility, unmatched speed, and dedication to staying ahead of industry trends truly set her apart as a writer who consistently produces outstanding, competitive work.

Brenda D., Senior Copywriter at BL Copywriting LLC

I worked with Emily as a long-term contractor on an award-winning content team. She’s deeply SEO savvy and has a sharp instinct for what content needs to perform. The pieces she produced consistently delivered — thoughtful, well-structured, and built with search intent in mind, while still bringing real value to the reader.

Kyle V., Founder at Vouris

Working with Emily has been a fantastic experience. Since working with her our content has improved dramatically. Many of our articles are ranking on the first page of Google, which is a huge win!

Thomas L., Founder at BlendIM

The writing Emily has provided has allowed our site to start seeing some nice gains in the SERPs. We are early in the process but we are already starting to build a nice mountain line graph in both Google Analytics for traffic and Google Search Console for visibility impressions.

Kayla S., Founder at Shawley Marketing

Emily understands my voice and the tone I want on my site, and puts together amazing blogs about topics that I never would have even thought of! I cannot recommend Emily enough. Whenever someone tells me they need content help, she's the first person that comes to mind.

Mara C., Founder at MORESpace

Emily showed character, skill, and empathy as she worked with me to bring my website's health score up. With very little tech knowledge myself, Emily explained things so I could comprehend it AND feel completely comfortable asking questions and getting clarification if needed.

Kari G., Founder at Uproar Coaching

Working with Emily and (e.g.) creative content was a dream. From the start, Emily's approach was one of education, not sales. She positioned me to feel strong about the possibilities for improving the SEO of my website, offering actionable feedback, access to tools and resources, and additional and ongoing support. 

Ivy T., Director of Global Programs at Nest

Emily presented two SEO webinars and multiple private mentorship sessions for a network of U.S.-based makers over the course of 4 months. Emily's content is comprehensive and straightforward to apply ... I will definitely look for opportunities to work with her again in the future!

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