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Training Sessions

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August 18, 2026: Content for LLM SEO

There are two types of searches that commonly happen using AI tools, and four types of content you can create to make sure your brand appears in both kinds of AI search results.

September 22, 2026: Your Brand and Your SEO

There's a big mistake I see happening at companies of all sizes, and it's the tendency to cling to branding language even when SEO demands you take another approach to meet potential customers where they are.